Strategies For Marketing Real Estate From Home Staging Companies Denver Realtors Use

By Michael Olson


If you are planning on putting your house on the market, you want it to sell quickly, and for the highest possible price. Most homeowners can't just open their front doors and invite prospective purchasers inside. In addition to hiring a Realtor and putting a sign in the front yard, homeowners have to prepare the house to be seen. The home staging companies Denver sellers have trusted in the past have some good advice to help you sell faster.

If you're a skeptic and think the value of staging is overstated, you need to look at the statistics backing up the claims. More than sixty-six percent of Realtors are convinced this practice influences buyer perception. Nearly fifty percent believe staged houses sell quicker. Many real estate agents believe it adds to the property's value and more than thirty-three percent feel staged houses spend fewer days on the market than houses than have not been staged.

You don't have to stage every room in the house, and you don't have to take out a loan to create an effective presentation. Buyers are not equally interested in every room so you should concentrate on the ones that matter most to them. According to the National Association of Realtors, living rooms, master bedrooms, and kitchens are where homeowners should focus their efforts.

The whole house should be de-cluttered and de-personalized. You need to go through your house and clear it of personal photos and mementos. Window ledges, shelves, and bookcases have to be cleared out and cleaned. You can't leave the kids' toys stacked in corners. They need to be packed up or stored away in toy boxes. It's important for potential purchasers to be able to visualize themselves and their own personal belongings in the house. If they can't do that, you won't get an offer.

Once you have everything put away, the next thing on your to do list should be to clean, thoroughly. The whole house has to sparkle. You want to tackle all those cleaning jobs you've been putting off all year long. The baseboards, ceilings, ceiling fans, carpet in closets, and laundry rooms must be spotless. Do not forget the inside of the refrigerator, medicine cabinets, and inside closets.

Don't underestimate the significance of light. When rooms are dark, they look smaller and dingy to potential purchasers. Before you have an open house or a walk through, you should open all the curtains and blinds in each room. Lamps and overhead lights should be on. That includes the under kitchen cabinet lighting.

Neutral colors will help sell your house. You might love that bright red accent wall in the dining room or the flocked wallpaper in the master bedroom, but when you are selling, you must forego your personal taste. Neutral colors make it much easier for buyers to visualize what they would do with rooms.

Fresh plants, positioned strategically, have impact. This doesn't mean you need a green thumb to stage your home. You only need to put out some fresh greenery, and a fresh fruit bowl in the kitchen, to create a warm and welcoming atmosphere.




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